Influencer marketing
You want others to talk about you, in their own words and to their own audience. A successful influencer campaign rests on choosing the right people, a clear brief, a clean contractual framework and serious follow-up. Without that, it is money spent on posts nobody remembers.
Who it's for
The communications manager who wants to add influencer work to a launch or a campaign, without spending weeks on it.
The retailer or SME that wants to reach a regional audience through creators close to it.
The brand looking for a personality to embody a campaign, a product or an event.
What you receive
The objectives, the target audience and the role of influence in your campaign.
The selection of creators and personalities, in French-speaking Switzerland and beyond, with a reasoned proposal.
Initial contact, negotiation and contracts.
The brief and the publication schedule.
Coordination, monitoring of posts and approvals.
Integration into your campaign, visuals, event, relaying on your own channels.
Tracking the results and a review.
How it works
Listen
The objective, the target audience, the product or event, the schedule, the budget.
Select
Profiles consistent with your brand, proposed and argued for, never imposed.
Coordinate
The contracts, the brief, the schedule, the approvals, the reminders.
Measure
Reach, engagement, impact, and the review.
How long it takes
Four to eight weeks between the brief and the first posts, depending on the number of creators.
Projects
What we don't do
We do not work with creators whose audience is bought or whose content does not match your brand, even if they are available and cheap.
Your questions
Small creators or big accounts?
It depends on your objective. For regional awareness or local sales, mid-sized creators who are close to their audience often deliver more than a few big accounts. We propose a reasoned mix.
Who pays the creators?
You do, under terms negotiated and approved before the campaign. Our fees cover selection, coordination and follow-up. They are separate from what the creators receive.
What happens if a creator does not publish?
The contract covers it. We follow every post, we send reminders, and we reallocate the budget if necessary.
Let's talk about your project
Tell us about your situation. We reply within 24 hours, Monday to Friday, and the first conversation commits you to nothing.
info@elitia.ch
Monday to Friday, 8 am to 6 pm
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